Director Performance Marketing

Festanstellung, Vollzeit · VAHA - HQ Berlin

WER WIR SIND
For our office in Berlin, we are looking for a Director Performance Marketing (m/f/d).

At Vaha we don’t only create products, apps or technology. We create flow experiences because we believe that flow is the way to a more happy and meaningful life. Via an interactive mirror, we provide access to fully personalized, immersive sessions for body, mind, and nutrition at home.
AUFGABEN
  • Serve as a thought leader on a holistic audience strategy, partnering closely with Analytics & Sales to gather consumer insights about high-priority audiences.
  • Leverage that insight to create, execute, and iterate on a Performance Marketing strategy to acquire new customers and capture additional share from existing ones.
  • Concurrently, build best practices in anonymized data and cross-channel journeys in partnership with IT and the CRM team.
  • Be responsible for the onsite ecommerce journey and CRO activities to improve it
  • Own day-to-day management and optimization of Google, Facebook, and other marketing platforms.
  • Ensure that the Performance Marketing Team is deploying best-in-class strategy and execution of campaigns, aggressively testing to improve ROI and achieving desired results
  • Work closely with the Marketing Leadership Team and adjacent departments (such as IT, Brand Marketing, Operations, etc.) to build a holistic consumer journey and translate learnings for content optimization, and product development.
ANFORDERUNGEN
  • 5+ years of digital media experience at an agency or an e-commerce business with advanced knowledge of and proficiency in the digital media landscape
  • Created, allocated & executed both long-term strategic and short-term operational digital marketing plans that have resulted in above average business growth and performance (including overseeing and developing business cases with ROI analysis to define new strategic opportunities)
  • Experience in CRO activities for an ecommerce, lead gen or subscription business
  • Experience in collaborating closely with engineering teams, knowledge of shaping a product or data roadmap
  • Strong analytical skills and advanced command of Excel, Tableau and further tools
  • A strong drive to learn and take on new challenges in a dynamic environment
VORTEILE
  • Become an essential part of a fast growing startup
  • Working in a strong mission-driven team with flat hierarchies
  • Learning- and development opportunities
  • Enjoy an open, respectful and fun company culture



We value diversity and look forward to getting to know talent regardless of cultural background, nationality, ethnicity, gender, sexual orientation, physical ability, religion and generation.

Would you like to be part of VAHA? Then apply now! 
Please send us your complete documents (including cover letter, curriculum vitae, certificates) stating your salary expectations and the possible start date via our career portal: https://vaha-jobs.personio.de/job/214694
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